Written by Donika Lekaj The concept and characteristics of the’ idea-meme’ are foundational in understanding the Internet meme. Coined by evolutionary biologist Richard Dawkins, ‘meme’ describes a “unit of cultural transmission” (1976, chapter 11 p. 4) with the capacity to evolve via imitation processes and cultural mutations into new forms. In “The Selfish Gene” DawkinsContinue reading “Memes and Evolutionary Stable Strategy (ESS)”
Category Archives: CEID100
Memes and Intertextuality
Written by Donika Lekaj Cultural mutations of ideas from person to person are something that poststructuralist theorists classify as inevitable in an intertextual environment. Intertextuality measures influence of outside texts on idea forms and anchors creation strictly towards imitation or remix. For example : 1) Text placed within formal frames provides context for interpretation/creation (series,Continue reading “Memes and Intertextuality”
Selfies and Mass Communication
Written by Donika Lekaj Poststructuralists believe that positioning within systems of language can construct personal subjectivity- it perhaps in this sense that we may begin to understand why selfies have become so infamously related to narcissism. While Manuel Castells term of ‘mass self-communication’(Ceid100, Module 8) and Danah Boyd’s optimism towards ‘worldly’ online network construction ofContinue reading “Selfies and Mass Communication”
Visual Culture in CEID100 Blog 